2014 Lotus Elite Concept

The next-generation Lotus Elite that was unveiled at the 2010 LA Auto Show will be available to the market in spring 2014. The Elite, deemed to offer a glimpse of what to expect from Lotus in the future, is described to be the start of a new era for the British automaker. The Elite boasts of a 2+2 seat configuration, with a front-mid positioned 5.0l V8 engine that generates up to 620 PS. This enables the Elite to go from zero to 62 mph (0-100 km/h) in 3.5 to 3.7 seconds. While the 2014 Elite is elegant and compact, Lotus attests that the Elite offers the latest technological innovations that the Company has come up with.

The 2014 Elite has the retractable hard top version and the alternative use of hybrid technology with KERS. The CEO of Group Lotus, Dany Bahar, says the Elite may be “breathtakingly beautiful” but that it “delivers in all other aspects as well.” He adds that, when it comes to performance and styling, no other car comes close to the 2014 Elite.

Dany Bahar, Chief Executive Officer of Group Lotus, said: “There’s no denying that the Elite is breathtakingly beautiful to look at but it’s so much more than that, it’s a car that over delivers in all other aspects as well. One could say it’s a car of perfect contradictions, it’s compact yet spacious, high performing yet low emitting, lightweight yet still reassuringly solid. It’s a car that we are exceptionally proud of at Lotus and we truly believe that there is nothing else like it out there both in terms of styling and performance."

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